Creating a Digital Experience for Pulpa
- Client:
- Pulpa
- Expertise:
- Web · 3D
Brand, packaging and website for Pulpa
Pulpa is a sparkling juice brand. Red Dot Consultancy designed its brand identity, can packaging and e-commerce website.
Interactive 3D product experience
Red Dot Consultancy developed a custom Three.js can for the Pulpa website, with interactive flavour changes. Each of the four flavours has its own colours and product imagery. The experience works on desktop and mobile and continues into the online store.






the range
0104
Pineapple
Sun-ripe pineapple with a squeeze of lime. Tangy first sip, sweet finish.
12 x 330 ml cansPineappleAdd 12 to bag
12 x 330 ml cansStrawberryAdd 12 to bag
12 x 330 ml cansMangoAdd 12 to bag
12 x 330 ml cansLimeAdd 12 to bag



Fruit photographs from Wikimedia Commons. The pineapple photograph by Alvesgaspar is CC BY-SA 3.0; the others are public domain or CC0.
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